Fresh Effects - Print, TV, & Digital Campaign
Unstoppable skincare that keeps up with the girl who’s always on the run from one adventure to the next. It’s all about a fresh look, fresh voice and fresh attitude from Olay. She’s always on 24/7 and Fresh Effects is right there beside her everywhere she goes. Pumping a surge of energy into Olay across all channels with a modern approach to attract whole new who.
